FM Global · Internal
Teaching an entire
company to think
differently
Design thinking isn't a methodology you install. It's a mindset you spread — one workshop at a time.
Design thinking isn't a methodology you install. It's a mindset you spread — one workshop at a time.
"Design thinking is a human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success."
— Tim Brown, CEO of IDEO
Our Vision team understood early that if the company was going to succeed, it couldn't just be the designers who thought in a human-centered way — it had to be everyone. Product owners, business analysts, developers, leadership.
The challenge wasn't designing a training program. It was changing a culture. And culture change starts with getting everyone in the same room doing the same thing.
If we are to succeed as a company, we need to prepare ourselves individually, on teams, and as an organization.
We assembled an immersive training program — first for the design team, then for all employees. Business units, project teams, and groups across the company learned the value of design thinking by actually doing it.
We ran Accelerated Visioning workshops where participants practiced Design Thinking on their own live projects, learning tools like commander's intent, empathy mapping, and participatory design.
We ran many teams through a Design Thinking framework. Over time we provided tips, coaching, and eventually worked with teams on continuous delivery. The most important outcome wasn't a deliverable — it was a shift in how people thought about their work.